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Liberty Unveils Eyewear Collection Exclusively at Specsavers Ópticas

ICONIC and quintessentially British luxury brand Liberty has launched an eyewear collection exclusively at Specsavers Ópticas.

London, UK, July 14, 2019. Liberty, commonly known as Libertys, is a department store in Great Marlborough Street, in the West End of London
The mock Tudor facade of Liberty department store in London England

The new range combines Liberty’s signature heritage-inspired designs with vibrant prints creating a modern and unique collection. There are thirteen optical, three sunglasses and four children’s styles. Kids’ glasses are from 59€ and adults’ glasses are priced at 159€ and come with a covetable, timeless Liberty print case.

Each style has been inspired by the instantly recognisable, classic print archive. Intricate Art Nouveau details in enamel, including Liberty’s signature Iphis motif on the temple, combined with modern shapes and clever use of colour make for an effortlessly stylish approach to glasses design.

Madeleine Macey, CMO at Liberty, says: ‘We are thrilled to be partnering with Specsavers on this exclusive collection that perfectly captures the heritage of Liberty’s, remastered for the now. The design focus has combined the rich cultural heritage and vast textile history of Liberty fabrics, creating a modern and relevant interpretation of the Liberty style.

‘It was important for us to partner with Specsavers and be able to make our collection available to customers throughout the country and around the world. With Specsavers years of experience in bringing affordable style to eyewear and Liberty’s iconic textile and cultural heritage, it is a perfect partnership.’

The Liberty Eyewear collection is now available at the 9 Specsavers Ópticas stores in Spain, in Marbella and Fuengirola on the Costa del Sol, Santa Ponça in Mallorca and Javea, Calpe, Benidorm, Torrevieja, Guardamar and La Zenia on the Costa Blanca. Visit www.specsavers.es to find your nearest store or see the range.

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